GRAVITAS Magazine is an integrated media platform for women combining our print magazines, various internet and social media mediums with live special events.
PRINT + DIGITAL + SOCIAL + EVENTS = SUCCESS
GRAVITAS is written for women who have arrived or are well on their way. Our readers manage their households; dress for themselves; have the means to invest; and have mastered many of life’s essential skills. Our target readers are women leading their households ages 25-64 who are educated and sophisticated. At GRAVITAS, we collaborate with our advertising partners to develop custom programs that provide print, online and event marketing components. Our integrated marketing strategy effectively broadens their message and enhances their brand in a way that strategically showcases the value they offer our audience.
Please contact us today to learn more about our targeted print distribution strategy and available advertising opportunities email us sales@GravitasMag.com or call 941.227.7331.
View our Gravitas 2017 Media Kit
THE POWER OF THE PURSE
A few important statistics all business owners should know…
Women account for 85% of all consumer purchases including everything from autos to health care:
- 91% of New Homes
- 66% PCs
- 92% Vacations
- 80% Healthcare
- 65% New Cars
- 89% Bank Accounts
- 93% Food
- 93 % OTC Pharmaceuticals
American women spend about $5 trillion annually . . .
over half the U.S. GDP
Women represent the majority in many online markets
Digital Divas By The Numbers
- 22% shop online at least once a day
- 92% pass along information about deals or finds to others
- 171: average number of contacts in their e-mail or mobile lists
- 76% want to be part of a special or select panel
- 58% would toss a TV if they had to get rid of one digital device (only 11% would ditch their laptops)
- 51% are moms
Source: Mindshare/Ogilvy & Mather
In older groups, women make up a larger percentage of the online audience:
- 31% are women 18-34
- 32 % are women 35-54
- 40% are women 55+
or email us at Sales@GravitasMag.com
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and connect with other successful women in your community.