Do you have what it takes to handle the World’s Toughest Job? You must do the job standing up mostly, 135 hours to unlimited hours a week, 365 days a year, work load goes up on holiday and you must always maintain a cheerful disposition. Oh yes, and there is no pay, this is a pro bono position.
Mullen, an advertising agency in Boston, posted a fake “Director of Operations” job listing online and in newspapers. The ad got 2.7 million impressions from paid ad placement, but only 24 people responded, according to Ad Week.
The 24 applicants who responded to the position were horrified as the job requirements were explained to them. “Is that legal,” was one applicant’s response. When they were told that billions of people actually do this job around the world, several were brought to tears when they found out who these crazy people are.
The stunt was actually an ad for online greeting card seller Cardstore, but it sure puts things into perspective.
Happy Mother’s Day[source: Huffington Post]